Editor's verdict on Salesforce
Salesforce is the right choice for Irish businesses with a dedicated sales team, complex pipeline management needs, and budget to match. The EU Hyperforce data centre option handles GDPR, a strong Irish partner ecosystem means local implementation expertise is available, and the platform scales to enterprise without replacement. It's overkill for businesses under 20 people - start with HubSpot or Pipedrive and migrate when the complexity justifies it. For Irish businesses in financial services, pharma, or tech with 50+ employees and structured sales operations, Salesforce is the standard.