Editor's verdict on HubSpot CRM
HubSpot CRM is the default starting point for Irish businesses that need a CRM and don't want to pay for it yet. The free tier is genuinely capable - contact management, deal pipeline, email integration, and basic reporting are all included at zero cost. The EU data centre option addresses GDPR requirements if you select it at setup. The risk is that HubSpot's paid tiers get expensive quickly as you scale, and the platform can become unwieldy if you're not using it intentionally. For a small Irish sales team with under 20 people, the free tier alone may be all you need for years.