Skip to content
email-marketing Data verified Verified June 2026 Verified against the vendor's live pricing and compliance pages by the Vendors.ie team on 2026-06-08.

Brevo

EU-hosted email marketing with a strong free tier - a GDPR-friendly alternative to US-based tools

Free tier available
Visit Brevo

Free trial available

Is this your business?

Public buyers on Tenderwatch.ie are filtering for companies with your certifications. Claim this profile to complete it and be found by procurement teams.

Claim this profile → See listing plans Profile completeness: 0% - claim to add full details

Irish Compliance Assessment

Verified pass Partial · caveats Not supported
-

Revenue Integration

No native Revenue Online Service (ROS) connection. Tax submissions must be exported and filed manually, or handled via a paired Irish accounting tool.

verified 2026-06-08 · scope: not supported
-

PAYE Modernisation

Not a payroll product. Real-time PAYE reporting required since 2019 is out of scope.

verified 2026-06-08 · scope: not a payroll product
-

Irish Bank Feeds

No native AIB / BOI / PTSB feed. Bank reconciliation flows rely on third-party gateways.

verified 2026-06-08 · via third-party gateway
-

SEPA / Irish IBAN

No native SEPA Direct Debit XML export. Collection requires a third-party gateway.

verified 2026-06-08 · SEPA via gateway
-

VAT Handling

Irish VAT rates are not handled natively. Manual workarounds required.

verified 2026-06-08 · scope: not supported
-

Irish Support

No Irish-business-hours support tier. Tickets answered from the vendor HQ time zone.

verified 2026-06-08 · support hours: France
GDPR Data Residency EU data centres verified 2026-06-08

Overview

Brevo (formerly Sendinblue) is a Paris-based email marketing and automation platform that stores customer data within the EU by default, making it one of the most straightforward choices for Irish businesses with GDPR data residency requirements. A free tier allows up to 300 emails per day with unlimited contacts. Paid plans (Starter) begin from approximately €7/month for higher sending volumes. The platform covers email campaigns, transactional email, SMS, WhatsApp, and marketing automation. Because Brevo's infrastructure is EU-hosted, data transfers outside the EEA are not required for core functionality, simplifying compliance documentation under the GDPR and the Data Protection Act 2018. Irish marketers still bear responsibility for ensuring valid opt-in consent under the ePrivacy Regulations for all contacts added to their lists. Pricing is EUR-denominated on most paid plans, providing more predictable costs for Irish businesses.

Irish grants

Grants that could fund Brevo

Irish funding schemes whose remit covers the software category Brevo sits in. Eligibility depends on your business size, age, and sector, not the software you choose - always check the funder's own page before applying.

See the full Irish business grants directory → or find grants you qualify for →

Company facts

About the company

Founded
2012
HQ
Paris, France

Editor's verdict on Brevo

stamped 2026-06-08

Brevo is the most straightforward email marketing choice for Irish businesses that want EU data residency without paying a premium for it. Because data stays within the EU by default, there is no need to rely on Standard Contractual Clauses for core email marketing operations, which meaningfully simplifies your GDPR Article 30 records. You still need valid consent for every contact under the Irish ePrivacy Regulations and the Data Protection Act 2018 - Brevo's double opt-in and unsubscribe tools help you demonstrate this. For businesses switching from a US-hosted tool, Brevo's import and list management features make migration manageable, and EUR pricing removes the exchange rate uncertainty that USD-denominated platforms carry.

Pros and Cons

Pros

  • EU-hosted infrastructure by default - simplifies GDPR compliance
  • Competitive free tier (300 emails/day, unlimited contacts)
  • EUR-denominated pricing on most plans
  • Covers email, SMS, WhatsApp, and transactional email in one platform
  • Affordable entry-level paid plans

Cons

  • Less polished UI than Mailchimp or Klaviyo
  • Automation builder less powerful than ActiveCampaign at comparable tiers
  • Smaller integration ecosystem than US-based competitors
  • Free plan limits daily sending volume rather than contact count
  • Deliverability reputation occasionally reported as lower than major US platforms

Best For

Company Size

1-5 employees6-20 employees21-50 employees

Sectors

RetailProfessional ServicesEcommerceHospitality

Winning public sector business with Brevo? Track live Irish tenders.

Daily alerts on new Irish procurement notices - free to monitor.

View live tenders on TenderWatch

Want a second opinion on this vendor?

We'll send a short brief covering pricing, Irish compliance, and alternatives.

Head-to-Head Comparisons

Each card surfaces the single most decisive fact between the two vendors, dated and sourced.

BrevovsActiveCampaign
Open →
BrevoFree
ActiveCampaign$15/mo

The price gap drives the decision.Brevo wins on price. The other product earns its premium through deeper compliance or a wider feature set.

verified 2026-06-08Read full comparison →
BrevovsHubSpot Marketing Hub
Open →
BrevoEU only
HubSpot Marketing HubEU & US data centres

Data residency is the differentiator.Brevo wins on guaranteed EU residency.

verified 2026-06-08Read full comparison →
BrevovsKlaviyo
Open →
BrevoEU only
KlaviyoUS data centres

Data residency is the differentiator.Brevo wins on guaranteed EU residency.

verified 2026-06-08Read full comparison →
BrevovsMailerLite
Open →
BrevoRated unrated
MailerLiteRated unrated

Two close matches.pick on accountant familiarity and Irish support.

verified 2026-06-08Read full comparison →
BrevovsMailchimp
Open →
BrevoEU only
MailchimpUS data centres

Data residency is the differentiator.Brevo wins on guaranteed EU residency.

verified 2026-06-08Read full comparison →

Not sure if Brevo is right?

Get a personalised recommendation based on your business needs.

Get matched

Pricing and feature data is indicative and may not reflect current vendor offerings. Always verify details directly with the vendor before purchasing.